Abstract— This study deals with Quran verses which came with the directive “Say! (O Muhammad)” as one of its unique locutions in delivering Allah’s messages. This directive, at a glimpse, bears no significant meaning because all the verses were intended to be said to the humanity. In order to analyze the existence of the directive verb and its performative forces in these verses, a pragmatic approach based on Speech Act Theory will be applied, perhaps it will lead into a convince explanation for the existence of the directive...